Newsletter for Career School and College Decision Makers

From: Susan F. Schulz & Associates, Inc. and Schools for Sale International, Inc.
www.susanfschulz.com
info@susanfschulz.com

June 2008 Tips

Visit us at the Career College Association Conference

WHAT ARE YOU DOING TO TRAIN GRADS FOR A GLOBAL ECONOMY?
 

All sized schools have the same challenges - what programs to offer to prepare grads to meet today’s global challenges. Regardless of the training you offer or the size of your town, workers need to be prepared to function in today’s technological and global world. That means teaching in new ways, using technology to run efficient schools, and focusing on the success of your students.  The Career College Association (CCA) conference next week is a perfect place to discover the latest.  Can’t be there?  Learn from the same school experts using the offerings below.

 

LEARN WHY CAREER SCHOOLS ARE SO EFFECTIVE IN PREPARING STUDENTS FOR THE JOBS OF TODAY AND TOMORROW.

 

Read About Out of the Box Easy-to-Implement Solutions. No need to get stuck looking for new ideas to run a successful profitable school.  Ask for a copy of Career Education Review—a publication just for career schools. Learn the publicity value of community service at a special CCA session June 26 presented by Editor Michael Cooney. Can’t visit at CCA booth# 314? Ask for a free special issue by mail.   cer@workforce-com.com.

 

Gain Solutions From Experts Who Understand the Career School Sector. Find out how other schools handle the very same problems you deal with. Subscribe to publications that carefully research every issue and provide solutions that work. Learn the trends you should know! Ask for a complimentary issue. If you are at CCA stop by Booth # 321 and pick up a copy. sfsa@careercollegecentral.org
 


FIND OUT WHY CAREER SCHOOLS KNOW HOW TO ADVERTISE!

 

Advertising has to be an art and a science to enroll leads that will succeed.  And it requires knowing who your students are and what they want.

 

Improve School Admissions Performance with One Chat.  Hands-on and practical marketing experts will coach you through your biggest admissions problem.  All you have to do is book a time to meet with them June 26th or June 27th at CCA. Not going to CCA?? This offer still applies via phone or email on other dates. Call 250-391-9494 to get on their schedule.  sfsa@enrollmentresources.com
 

Plan Marketing Campaigns Based on Knowing Your Ideal Prospect!  “Lead Modeling” helps you understand your current students. Then you can define your ideal leads and plan advertising to reach them. You’ll stop spending money on disinterested leads!  Ask for a demo at CCA, Booth # 327 or email your request.  Special CCA offer: New and current clients will receive 500 no-charge direct mail pieces with their next order of 5000 or more.    sfsa@contactdm.com

 

See Samples of Successful School Marketing.   Benefit from 20 years of direct school marketing. Learn how great schools  use one-to-one marketing, print, and web tracking for student recruitment. Ask for NO FEE samples. Be  sure to stop by SW Direct booth # 450 at CCA. Register to win a $100 American Express gift card. Receive a package of student recruitment direct marketing samples, and learn how to go “green.” Not going to CCA? Call  1-800-968-5798, x 24, khaverly@swdirect.com

 

Discover the Secrets of a “Greeter.”   School owners who have added proactive chat to their websites have seen up to a 300% increase in enrollment!!  With this new technology your leads enjoy an active, interactive, and fun experience on your website. All this while their contact information gets collected and a phone call placed directly and instantly to them. Try it. You’ll be amazed. Ask about a Greeter (like Wal-Mart) for your website at CCA booth # 543 or click on “Chat Live Now” on the left side of the page at www.getstarts.com . sfsa@getstarts.com

 

Reach Internet Leads in 2 Minutes. See how Becker Connect turns web leads into phone calls instantly.  Visit CCA Booth #232.  Not going to CCA? You can still learn  the benefits of contacting prospective students quickly.  Ask about Becker Media Notes. This online newsletter tells you why blogging and IM-ing are showing double digit growth. sfsa@beckermedia.net

 

Want Hundreds of Qualified Leads a Week?  What would they look like?   You really need to know who you want to reach in order to plan effective marketing. It’s about focus.  Ask marketing specialists who focus on targeting your ideal students. Hear what Richard Baumer has to say at CCA or email him.  rbaumer@ven.com

   

Learn if TV Should be Part of Your Marketing Plan.  Listen to what other school owners have to say about using videos on TV, in lobbies, and elsewhere. Click on www.leadadvantage.us/lead/leadtestimonials.htm  to hear about benefits from videos and the specialists who create them.  Ask how to make that happen at CCA booth #413.  susan@susanfschulz.com

 
 

PLAN PROGRAMS TO TRAIN FOR THE NEXT HOT JOBS.

 

We all know that IT and allied health are high-demand careers. But do you really know the new skills and technology needed in these fields? What about brand new careers in solar power, wind power, green industries, and more? How are you adding or changing programs to stay ahead?

 

Train  for Careers That are in Growing  Demand -- Public Health, Nutrition, and Environmental Health.  Ask about text book Curriculum Mapping. Contact specialists to be sure you meet curriculum requirements. Makes compliance easier and employers satisfied. Get the details and the chance to  win a Garman GPS Navigation System at CCA, Booth #200. Won’t be there? Contact  aweisman@jbpub.com

 

Add New courses or Short-term Occupational Programs Quickly. It’s easy for schools of any size to add new courses or programs. Choose from hundreds of individual proven and approved courses that can be used to develop new occupational programs. Courses also available for online and via distance education delivery. You can start programs with only one student. No minimum orders required.  Ask for details and a NO FEE course list. sfsa@academyoflearning.com

 

Buy a Turnkey Career School.  Attract highly motivated mature students looking for compressed (short term) career training. Get details from current school owner who will be available by appointment at SFSA’s booth # 648 at CCA. Not going to CCA? Contact Tim for details about how to duplicate this 12-year old successful business school.  Selected states still available. tim@usefultraining.com
 

Attract the Millennial Generation.   Offer Turnkey Video Game Design Programs and add a sweetener -- Video Game Design Programs with courses approved for college credit!! You can build a strong high school market plus attract IT professionals tired of the IT world. Use Code “SFSA” for a NO FEE Live On-line demonstration. sfsa@gameinstitute.com

 


INCREASE YOUR RECRUITMENT RANGE WITH ONLINE EDUCATION.

 

On-line programs are now an important part of most schools' short- and long-term plans. On-line options are a way to really serve your students.

 

Don’t Give Up Your Future in Online Courses To Your Competition. No need to sit on the sidelines while your competitors enroll online students that should be yours. Read a free report showing turnkey solutions. Ideas will help you learn how to quickly capture your share of the exploding distance learning market: www.edtekservices.com/index.asp?subcat=2.1&cat=2. Or request a free “Online Opportunities Analysis” with the best courses to offer in 2009. sfsa@edtekservices.com

 

It’s Easy To Join the Online Trend in Education. Online classes can transform your school and increase your market of potential students. As a partner Gatlin directs students to you. Ask Gatlin Education Services. Turnkey curriculums range from health care to hospitality and even skilled trades. Visit Booth # 250 at CCA.  Sign up to win one of fifteen 2GB flash drives. Click here for more information or email: turnkeysolutions@gatlineducation.com 

 

 

INCREASE SCHOOL PROFITABILITY.

 

Discover how to operate at higher levels of quality and productivity through streamlining and efficiency. Find solutions to student lending issues. Learn about financing and growth.

 

Alternative Financing – Now’s the Time to Know Your Options.  Head off the impact of the Student Lending Crisis.  Tighter student loan requirements and other private lending issues can cause schools to turn students away.  Learn what Sean Steinmarc has to say at CCA, see him at booth # 226, or email him requesting alternative student financing options. sfsa@tfccredit.com  

 

Listen to A School Owner Tell You How School Software Changed His Business. John Reddy owns three schools and will tell 3 lucky school owners how Training Master’s software fixed his school software problems and improved profitability.  Call today. 877-885-3276. Appointments available only on June 25 at CCA. And be sure to attend President Girondi’s great CCA talk on ROAR!  Plus pick up a gift at Training Master’s booth # 353/452. Not going to CCA? No problem. Ask for a demo and phone consult.  sfsa@trainingmasters.com 

 

Don’t Turn Qualified Students Away. Whether you are Title IV approved or not, student financing is a growing concern. Every school needs a variety of tuition financing sources. There is a company that guarantees financial servicing. Find out how they can increase your monthly billing and collection income. sfsa@jenamae.com 

 

Improve the Efficiency of Your “Book Store” Staff.  Especially when they are working on your nursing and business programs. Streamline your course packs.  Benefit from services to customize your teaching materials and provide assistance with copyright clearance. You can get both copyrighted and non-copyrighted materials and out-of-print books in your choice of binding. Use “need extras” forms for additional copies within 48 hours!  Mention SFSA for NO FEE consultation. lliggin@ladcustompub.com


Get the Right Tax and Financial Planning to Effectively Run Your School.  Successful development is all about knowing your options, opportunities, challenges, and especially your current financial positions, tax planning, budgeting, audits and other regulatory requirements. Choose a firm that offers it all. barry@glasser-cpa.com
 

Turn Your Collections Into Dollars$.  You can generate immediate revenue to your net profits. Sell your charged-off student loans. You’ll want a company that has customer-friendly debt buyers. Get information about a firm that buys charged-off accounts that have been through your collection process. susan@susanfschulz.com
 

Want New Financing Strategies to Fund Your Growth Plans? Are you finalizing your 2008 growth plans?  Financial strategies and resources need to be part of the planning. Find out how to prepare and present your plan to increase your probability for success. susan@susanfschulz.com

 


FOCUS ON THE NEEDS OF STUDENTS AND EMPLOYERS.

 

Employers want skilled workers. Your role is to offer training to meet the demands of the 21st century workforce. And to create a school environment that meets the needs of adults who are constantly juggling their lives.

 

Join Allied Health Schools Getting the Competitive Edge.  There’s an increase in allied health schools offering programs geared for grads to pass certification exams.  Students want schools offering certification training. Employers request certified allied health employees.  Find out how your programs can qualify before your competition gains the advantage. Ask at CCA booth #556 or email your request.  Ask about how to receive 3 No-fee Healthcare Educator Publications. sfsa@NHANOW.com

 

Create a Great Placement Department Even With Limited Budget and Staff. Benefit from companies that offer a huge variety of support materials for students, grads, instructors. Use proven resources to build a placement department that gets results. For no-charge catalog: www.jist.com/shop/web/catalogs. For more information: bnewborn@jist.com

 

Take the Hassle Out of Housing.  Are your leads at a distance from your school? When they ask you about housing do you give them a list of local hotels and then wonder why they don’t enroll? There are campus housing experts who can work with you to offer on or off-campus housing customized to meet your needs. Ask about student scholarships.  thorning@housingservices.com 

 

Increase Your Placement Services. Raise your placement rates. There are NO FEE online ways to post and manage student resumes on multiple job boards. Students can also get assistance in their job search, resume writing, interviewing, and salary negotiations.  And the benefit - you get placement results.  Find out how to link to www.gadball.com  sfsa@datafrenzy.com

 


IT’S WORTH  A LOT OF $$$ TO HAVE OTHERS MANAGE YOUR TIME-CONSUMING TASKS.

 

Often school owners or directors handle everything themselves. This gets expensive and exhausting. The cost of hiring experts can save you money and time and free you up to be creative and productive.
 

Win Up to $1000 Worth of Scrubs or Lab Coats.  Great opportunity for schools that offer nursing programs or any allied health courses that require students to use medical supplies and uniforms. First Prize is  $1000 worth of scrubs or lab coats and Second Prize  is $500 in scrubs or coats. To enter just email a list of each course you offer and the exact  type and number of medical supplies needed. You must include your name, school name, student population, and contact information. Need not be present to win.   Drawing will take place at CCA booth #728 on the last day. Gbrauchie@medline.com 

 

Discover if Your Prospective Students are Ready for Success.  Admissions tests are a great way to help determine if a lead will turn into a grad. Many regulatory bodies require that admissions tests be administered to Ability-To-Benefit students and for certain programs. No need to create your own test when there are companies that have proven entrance exams and provide the standard pass scores too. Visit a representative at CCA booths # 642 – 644 and enter to win a Garmin GPS. Or contact:
sfsa@wonderlic.com

 

Find Out How to Benefit in Today’s Real Estate Market.  Your school business plan may demand adding more space. Or your lease may be coming due. Or you may be considering how to lock in a long-term lease to benefit from current real estate opportunities. Like other school owners your focus is on running your school. That’s the reason to rely on real estate leasing experts to manage your growth, location selection, build-out requirements, and more. For details: susan@susanfschulz.com

 

Don’t Let “people problems” plague your school.  Assessments are an amazing tool to use to hire and motivate your staff, reduce employee turnover, and enhance the skills and abilities of people who have been with you a long time. Want to see some incredible sample reports about employee performance indicators? At CCA booth # 414. Or request at -  www.munosummers.com/samples.htm.  You can do things the same old way or discover why assessments are a unique way to solve your staffing problems. For details: sfsa@munosummers.com

 

Do You Offer Skilled Trade Programs?
Then you'll want the best value and most variety in standard and customized Tool
Kits and equipment. High quality and inexpensive tools and equipment are ideal for any student or beginning technician. Knight Educational Products Division supplies tool kits and equipment to support a variety of applications and programs including HVAC/R, fiber optics, welding, automotive, electrical, electronics and A+ computer networking to name a few. Visit booths # 451 and 453 at the 2008 CCA Convention and Exposition in Las Vegas and ask us about our custom tool kit and equipment options.  2jennifer@knightonline.com 

 

Use CPAs Who Deliver the Audit Services You Need. Title IV approved schools need the highest quality financial statement auditing, compliance auditing and tax consulting services possible. Ask about SFA Audit Seminars - comprehensive programs that cover the latest regulations and best practices for federally-funded student loan audits. These seminars sell out! July 14 -16 Las Vegas and September 3 – 5 in Boston. For more information check out Booth # 238 at CCA and register for a special prize! Or contact bhinderliter@ddfcpas.com

 

Complete Title IV Approval Applications Seamlessly.  No need to go through the USDE approval process on your own.  There are experts who can assist you to complete the application and deal with all the approval issues. Meet at CCA booth # 633 to celebrate  Deborah Johns’ 20th anniversary.  Enter a drawing for a digital camera.  Not going to CCA?  Ask about monthly webinar training on critical financial aid issues.   sfsa@gotodja.com

 

Train Employees To Retain Employees. Create a great school environment by keeping your faculty and staff trained and up-to-date.  Training says you value staff efforts and are willing to provide the tools for them to be successful. Not sure? Try no-charge training webinars and tutorials. At CCA hear President Amir Moghadam talk about the return on investment of faculty development. Dr. Gary Meers will talk about retaining faculty. Visit them at booth # 230.  sfsa@maxknowledge.com 

 

Be Prepared if There is an Employee Complaint.  Knowing employment laws is vital, especially if your schools are located in different states! It’s amazing the potential risks that a school can encounter starting from when you hire faculty or staff to when employment ends.  Find out what you don’t know, how to head off risks, and how easy it is to outsource your human resources.  Get the details at CCA booth # 315 or susan@susanfschulz.com

 

Reduce the Costs of Managing Leads and Looking for Lost Documents.  Discover software that manages leads, student records, and more. Your staff doesn’t have to spend hours looking for files and going through piles of papers. Take a look at the NO FEE on-line demo. sfsa@cerpm.com

 

Stay Ahead of the Curve on Default Prevention.  There’s default prevention strategies and web-based prevention software. Ask to see “LoanTracker and the new in-school loan awareness program, “StudentLoanChoices” at CCA booth # 252.  Register to win an IPOD. Keep up-to-date with a no fee newsletter and ask for what’s being distributed at CCA. www.horizoned.com/Newsletter.html    sfsa@horizoned.com 

 

Manage Your Records the Right Way. School Management Software can be the right answer to paperwork and student record management nightmares. You can create your own software but why when there is a company that offers easy-to-use software and a customer-service staff to ensure successful set up, training, and support.  Ask for a demo at CCA booth #426.  susan@susanfschulz.com 

 

STAFFING SERVICES

  • Want to earn up to $225,000? Ask for a list of openings throughout the U.S.
  • We locate “superstar” candidates to fill your director and corporate level openings.
  • Need an “interim” president?  If you are an investor, new to the career school sector, or want to bring your school to the next level we bring you the right experts.

susan@susanfschulz.com

SCHOOLS FOR SALE.

 

Accredited Title IV Approved Cosmetology Schools, Ohio.
Proven successful cosmetology school with two campuses  and strong presence in the community for over 30 years.  Ability to add branches. Sound policies and  procedures allow operation on a lean staff.

Ask for Confidentiality Agreement # 1080 for more information.

 

Licensed Allied Health School with Over 10 Popular Programs, Florida

Variety of programs plus 8 continuing education courses and is approved as nursing assistant licensing test site. Bi-lingual campus located on highly trafficked thoroughfare. $75,000 worth of new equipment, furnishings, and fixtures. Poised for accreditation. Turnkey.

Ask for Confidentiality Agreement # 1081 for more information.

 

susan@susanfschulz.com

ABOUT US

 

We have been consultants to career school and college decision makers for over 14 years. Our staff assists with licensing and accreditation, school development services, director-level recruitment, and school divesting and acquisition. Our clients are located throughout the U.S. and abroad.

OFFERINGS and OPPORTUNITIES

See Us

Career College Association Exhibitor Booth #648: June 25, 26, 27, Las Vegas

Florida Association of Private Career Schools & Colleges: Fort Lauderdale, July 23-25

 

Staffing Assistance
susan@susanfschulz.com
 

New School, Licensing, Accreditation, and Compliance Assistance
Licensing or accreditation analysis

To Contact us: susan@susanfschulz.com