Newsletter for Career School and College Decision Makers

From: Susan F. Schulz & Associates, Inc. and Schools for Sale International, Inc.
www.susanfschulz.com
info@susanfschulz.com

January 2008 Tips

Want to build your school for the future?  Expand? Sell it soon or in a few years? Reach new markets? Here’s the expertise you need to reach your goals.

DISCOVER WHAT OTHER SCHOOLS ARE DOING.

Find out what other schools are doing that affect you or that you can learn from. It could be new programs, alliances, new campuses, and more. Look for details in a magazine just for career schools and colleges. Code “SFSA” will get you a complimentary copy. sfsa@careercollegecentral.org 


PUT MARKETING
PLANS IN PLACE THAT WORK.

Prepare Your School to Sell for the Maximum Price.
Wouldn’t it be great to add 20% or more to your bottom line?  Enjoy a NO FEE one-hour consulting session to learn seven practical ways to increase your selling price using marketing and admissions principles. $500 fee waived through February 29, 08.  Code “SFSA.” Calendar note: Orlando Marketing Boot Camp is slated for April 8. Enroll today. sfsa@enrollmentresources.com

Improve Your Target Marketing.
  The best way to use your marketing dollars is to reach the leads most likely to enroll. Potential buyers and investors want to know your target audience and the most cost-effective ways to reach them. Ask marketing specialists who focus on getting to your ideal students. rbaumer@ven.com 

Does Your School Have a Brand Identity?  A strong brand is key to making an impact in a crowded market and separates you from your competition.  Branding increases conversion rates, gives credibility, and enhances the perceived value of your school. A strong brand will generate inquiries even when you’re not advertising. Ask for a NO FEE brand audit. Learn how to create your special “look.” sfsa@beckermedia.net

Leads Expect Quick Responses. Is your competition getting to your leads before you do? There’s a service that sends your school information to prospects instantly. Find out about “Live Chat.” It’s like online direct mail! sfsa@contactdm.com


Qualified leads can come from your own website.
What percentage do you enroll? There is technology to reach ALL your website leads instantly. Maximize your website opportunities.  Ask for a NO FEE demonstration from GetStarts. 1-800 508 1958. sfsa@getstarts.com

Are Videos Part of Your Marketing Plan?  Ever look at lobby videos, infomercials, and website videos and wished they were promoting your school? Ask Phillip Moore how to make that happen. 501-687-5323, Ext. 227. phillip@leadadvantage.us 


MARKET TO HIGH SCHOOLS.

High school presentations need to be attention getters. But ever notice how hard it is to keep the attention of high school students?  There’s a game-like software to use for presentations -- KlickerZ are hand-held remotes. If it looks like a game, you’ll keep those high schoolers awake!  NO FEE demonstration. sfsa@trainingmasters.com

Is reaching high school students a mystery?  What really works? My Space?  Text messaging? Find out which high school students to contact and what teens really do respond to. Ask for NO FEE samples of successful high school marketing or call 1-800-968-5798. khaverly@swdirect.com


ADD NEW PROGRAMS EASILY.

The New Millennia generation love Video games!!! That’s a reason to consider turnkey Video Game Design Programs. You’ll attract the high school market plus “oldsters” from the IT world who want a change. Use Code “SFSA” for a NO FEE Live On-line demonstration. sfsa@gameinstitute.com 

Buy a
Career School Opportunity. Becoming a school owner is easy when you buy the complete package for success. Get everything you need to duplicate an 11 year old business school with short programs, great placement rates, and that attracts attract mature students. Selected states still available. tim@usefultraining.com 

Add New Programs Real Quick. It can be done! Computer software courses usually don’t have to be licensed (check your state). Order courses on demand and only pay for the students who enroll. Ask for a NO FEE course list. sfsa@academyoflearning.com 

Train Students for Emerging Jobs. Offer programs for tomorrow’s jobs, which include Public Health. Be sure you meet curriculum requirements so students are prepared to take the National Board of Public Health Examiners certifying exam. Jenn Solomon has the details. aweisman@jbpub.com 


Get Course Packs Made Up Quickly.
Want to customize your teaching materials or need assistance with copyright clearance? You can get both copyrighted and non-copyrighted materials, out-of-print books in your choice of binding. Use “need extras” forms for additional copies within 48 hours! lliggin@ladcustompub.com


DISCOVER ON-LINE DISTANCE EDUCATION


Online learning is growing at a rate far outpacing that of traditional brick-and-mortar colleges….”


Benefit from Distance Education.
Whether you are a large or small school you can increase enrollments with distance education. With the right experts you can add distance education courses or an entire division! Use Code “SFSA” for a NO FEE analysis and recommendations about which on-line programs to offer. sfsa@edtekservices.com

Want to increase the value of your school?
Expand your markets?  Create new streams of income? Test new offerings without a steep investment? Stay ahead of your competition?  On-line programs from Gatlin Education Services can help you do it all. Ask for a list of turnkey curriculums and discover  how easy it is to get online and grow your school! turnkeysolutions@gatlineducation.com 


KNOW YOUR FINANCING  OPTIONS AND OPPORTUNITIES

Stop Losing Leads to Schools with Financial Aid. 
Are you losing qualified applicants because your tuition assistance options are limited? Paying tuition should never be a reason to lose an enrollment. There are companies that fund family-run schools to large public corporations. Get the details. sfsa@tfccredit.com   Get the update on financing programs that support sub-prime students and recourse lending. www.tfccredit.com/news/

Financial and tax planning is essential when running a career school.
You’ll want to know all your options, opportunities, and challenges when evaluating growth opportunities, current financial position, tax planning, budgeting, and of course regulatory compliance. Choose a firm you can talk to. barry@glasser-cpa.com

Turn Your Collections Into Dollars$. 
Want to generate immediate revenue to your net profits? Sell your charged-off student loans. You’ll want a company that has customer-friendly debt buyers. Get information about a company that buys charged-off accounts that have been through your collection process. cfridken@rjmacq.com

Want New Financing Strategies to Fund Your Growth Plans?
Are you finalizing your plans for growth for 2008?  Financial strategies and resources need to be part of the planning. Find out how to prepare and present your plan to increase your probability for success. dmg@pathpartnersllc.com


OFFER A
RANGE OF STUDENT SERVICES.

Student services are the secret to student success and great completion and placement rates.

Improve Placement Rates with Certification Exams.  Allied health schools can gain a competitive edge plus increase placement. Your grads will be more employable when they pass national certification exams. Learn more about the importance of certification. Get your No-fee newsletter using SFSA code. sfsa@NHANOW.com 

Students really enroll in school to get a job. So a strong placement department is essential. There’s a NO FEE way for your students to get assistance in the job search, resume writing, resume posting, interviewing, and salary negotiations. And they can post and manage their résumés on multiple job boards. Find out how to link to www.gadball.com  sfsa@datafrenzy.com 

Expand Your Market with Housing Options. You really can attract students beyond 25 miles of your campus. Students will temporarily move to destination states or to schools with really unique programs. You’ll need to offer housing. Ask for assistance with customized student housing designed for your school and student needs. thorning@housingservices.com 


STREAMLINE YOUR OPERATIONS.

A strong infrastructure and operational base does save you money and time.

How do you Stay Current With Title IV Requirements?  Ever wonder if your financial aid director has all the answers? Staying current with Title IV is a challenging necessity. Find out the importance of using experts when it comes to financial aid. sfsa@gotodja.com

10% PLUS off Your Medical Supplies Order.  Benefit from one-stop shopping, streamline your ordering, and reduce invoicing and staff time. For a 10% discount use Code GOLD08-00462 when you check out. You’ll also get no-charge shipping on orders over $75.00! Gbrauchie@medline.com 

Losing Time Searching for Lost Records?  Discover software that manages leads, student records, and more. Your staff doesn’t have to spend hours looking for files and going through piles of papers. Take a look at the NO FEE on-line demo. sfsa@cerpm.com 

Allied health schools can  offer students high-quality medical kits and supplies at low prices. It’s easy to order kits designed to your students’ specific needs.  Find out about custom kits for Dental Assisting, Respiratory Therapy, Surgical Tech, Pharmacy Tech, Massage Therapy, Nursing, and Medical Assisting. Just ask.  2jennifer@knightonline.com 

Want to Simplify Default Prevention? There’s default prevention web software available that allows access to key information with just a few key strokes. Ask about a simplified desktop “Cohort Calculator™” It’s the best way to project cohort rates plus track grace and delinquent borrowers, pending deferment and forbearance applications, and skip tracing requirements. sfsa@horizoned.com 

Use CPAs Who Understand Regulations. It makes sense to have the best consultants. When it comes to accountants you’ll want a firm that knows Career School Audit and Compliance Requirements. Find out the benefits to you with a no-charge consultation. sfsa@lazarddana.com 

Save Time and Money When Managing Records. School Management Software can be the right answer to paperwork and student record management nightmares. Look for customer-service oriented staff to ensure successful set up, training, and support. sfsa@diamondd.biz 

Create a Great Campus Culture. Satisfied employees create student-friendly schools and successful students. Your staff will appreciate learning opportunities you provide for them. On-line courses mean your staff can study when it’s convenient for them and not when they are at work.  See what online training is like. For NO FEE on-line Tutorials: www.maxknowledge.com/freetutorials.php  sfsa@maxknowledge.com 

How Much Do you Know About HR Issues? Are you prepared if there is an employee complaint at your school? Discrimination issue? Wrongful termination? Sexual harassment? Find out how to head off risks and outsource your human resources. rbrenner@oasisadvantage.com 

 


NEW STAFFING DIVISION

  • Our director-level salaries range up to $225,000. Ask for a list of career school openings throughout the U.S.
  • We locate “superstar” candidates to fill your executive and corporate school positions.

susan@susanfschulz.com


WANT TO SELL YOUR SCHOOL ON YOUR OWN?

Special offer to school owners who want to sell their schools on their own without an intermediary but want professional guidelines plus nationwide marketing.


What You Get

The Guide to Selling Your School

Marketing to Interested Buyers Worldwide


Package includes: “ The Guide to Selling Your School,” Checklists, How to Promote Your School, Sample ads, Offering Memorandum to provide to prospective buyers, Listing on our website that is seen by over 2,000 viewers a month, Emails promoting your school to our list of qualified buyers, monthly email to over 14,000 career school decision-makers worldwide, and more.

susan@susanfschulz.com


 ABOUT US

We have been consultants to career school and college decision makers for over 14 years. Our staff assists with licensing and accreditation, school development services, staffing, and school divesting and acquisition. Our clients are located throughout the U.S. and abroad.


OFFERINGS and OPPORTUNITIES

Staffing Assistance
susan@susanfschulz.com

Licensing or accreditation analysis


To Contact us: susan@susanfschulz.com