Newsletter for Career School and College Decision Makers

From: Susan F. Schulz & Associates, Inc. and Schools for Sale International, Inc.
www.susanfschulz.com
info@susanfschulz.com

April 2008 Tips

WHAT ARE THE SECRETS TO CAREER SCHOOL SUCCESS?
 

Answer: Use the same strategies as any successful organization. Offer something great along with excellent customer service. It’s just that easy. And use industry experts instead of reinventing the wheel. Here are professionals who have developed solutions for all your challenges. Take a look at what they are doing for successful career schools. Check out their websites for samples and ideas.


                 KNOW WHAT’S HAPPENING TODAY AND PLAN FOR THE FUTURE


It’s essential to know the trends that impact on the career school sector. Trends affect the programs you are considering, the technology you need, and your enrollment potential. It’s all there in a magazine just for career schools and colleges. Code “SFSA” will get you a complimentary copy. sfsa@careercollegecentral.org
 

REACH YOUR CURRENT PLUS UNDISCOVERED MARKETS.

 

When times get tough people head back to school to avoid being downsized or to prepare for a new career. The economy, possible recession, layoffs – private schools are feeling the surge. Be sure prospective students know about the programs you offer – particularly when they discover that public institutions are filling up. Find out about new media – blogging, IMing, and more.

 

You Can Learn the Admissions Secrets of Top Performing Schools.  Amazingly the admissions strategies of successful schools are available. And at no fee.  Just ask for a “White Paper” called – Marketing Practices of Top Performing Schools. You’ll find practical, do-able, and low- or no-cost methods to improve enrollment figures immediately. sfsa@enrollmentresources.com 
 

Enroll Committed Students Who Will Stay, Pay, and Graduate! There is an easy-to-use training manual for your new admissions staff plus veteran reps. They will learn the skills to enroll at least one additional student for every ten leads you get.  New students will be guided to commit to succeed.  Order online: www.AdmissionsNow.com. Questions and inquiries: sfsa@AdmissionsNow.com  

 

Want A “Greeter” on Your Website Just Like at Wal-Mart?  School owners who have added proactive chat to their websites have seen up to a 300% increase in enrollment!!  With this new technology your leads enjoy an active, interactive, and fun experience on your website. All this while their contact information gets collected and a phone call placed directly and instantly to them. Try it. You’ll be amazed. Click on “Chat Live Now” on the left side of the page  at www.getstarts.com . sfsa@getstarts.com

 

Want to Know if TV Should be Part of Your Marketing Plan?  Listen to what other school owners have to say about using videos on TV, in lobbies, and elsewhere. Click on www.leadadvantage.us/lead/leadtestimonials.htm  to hear how other school owners benefit from videos and the specialists who create them.  Ask Phillip Moore how to make that happen. 501-687-5323, Ext. 227. phillip@leadadvantage.us 

 

Reach Internet Leads in 2 Minutes. Sound impossible? Becker Connect turns web leads into phone calls instantly.  Schools report that prospective students like to be contacted quickly.  Find out how.  Also ask about  Becker Media Notes. This online newsletter tells you who are really reading print ads, the future of radio ads, and why blogging and IM-ing are showing double digit growth. sfsa@beckermedia.net

 

Focus on Target Marketing.  What if you could get calls from hundreds of qualified leads a week? What would they look like?  You really have to know who you are talking to in order to plan effective marketing.   Once you know your target audience you can plan cost-effective ways to reach them. Ask marketing specialists who focus on targeting your ideal students. rbaumer@ven.com 

 

Discover the Benefits of Real Time response.  Reach your leads before your competition. There’s a service that sends your school information to online prospects instantly. Find out about “Click to Benefit.” It’s like online direct mail! www.contactdm.com/c2c-ES/  Check out the website for samples of how successful schools are marketing.  sfsa@contactdm.com

 

Find Out Proven Ways to Reach the New Millennial Generation.  If high-school aged students are your market, or you want them to be your market, you’ll need to talk their language. Do you really know the technology and Internet sites they use?  You can ask a teenager or find out what teens really do respond to. Ask for NO FEE samples of successful high school marketing or call 1-800-968-5798. khaverly@swdirect.com

 

ADD NEW TRAINING PROGRAMS FOR MORE STUDENTS.

 

Prepare your students for a global 21st century world. Be sure your programs meet the needs of tomorrow’s workplace. Get older students into the mix and design courses to appeal to the way 55+ folks  learn. Consider training demands that alternative energy brings.

 

Offer Video Game Design to Attract the Millennial Generation.   There are turnkey Video Game Design Programs with courses approved for college credit!! Depending on your regulatory requirements you can soon be enrolling the high school market plus IT old-timers. Use Code “SFSA” for a NO FEE Live On-line demonstration. sfsa@gameinstitute.com 

 

Train Students for Emerging Jobs. Public Health, Nutrition, and Environmental Health are careers that are growing in demand.  It’s easy to offer training programs to meet the employment needs of tomorrow. Contact specialists to be sure you meet curriculum requirements. Makes compliance easier and employers satisfied. Jenn Solomon has the details. aweisman@jbpub.com 

 

Streamline Your Course Packs. Improve the efficiency of your “book store” staff, especially when they are working on your nursing and business programs. There are services to customize your teaching materials and provide assistance with copyright clearance. You can get both copyrighted and non-copyrighted materials and out-of-print books in your choice of binding. Use “need extras” forms for additional copies within 48 hours!  Mention SFSA for NO FEE consultation. lliggin@ladcustompub.com
 

Buy a Turnkey Career School.  Becoming a school owner is easy when you buy the complete package for success. Get everything you need to duplicate an 11-year old business school with short programs, great placement rates, and that attracts mature students. Selected states still available. Or ask how to buy the program package for your existing school. tim@usefultraining.com 
 

ADD ON-LINE PROGRAMS FOR MORE STUDENTS.

 

“Students are turning to online training because of increased employer acceptance, flexibility, and more scholarship availability.”  “There’s an incredibly robust demand for online education.”  “Of 154 institutions recently surveyed, 70% said demand for distance education exceeded class offerings.”

 

Every Sized School Can Offer On-Line Programs and Courses Quickly.  There are off-the- shelf certificate, diploma, and degree programs available to you. Students can complete courses at your computer lab or home. You can develop distance education enrollment at very little expense.  Programs and courses range from Business, Accounting, IT, and Graphic Design. You can order on-line courses on demand and only pay for the students who enroll. Ask for a NO FEE course list. sfsa@academyoflearning.com 

 

Small Schools Can Offer Online Programs.  The secret is the right resource to help you develop affordable and high-quality online programs.  And the knowledge. Learn about distance education here www.edtekservices.com/index.asp?subcat=2.1&cat=2.  Ask the experts how to add distance education courses, programs, or an entire division!  Find out about a NO FEE analysis to determine if your school is ready to tap into online opportunities. sfsa@edtekservices.com

 

Online Classes Can Transform Your School. Offer online certificate programs before your competitors do. With Gatlin Education Services you can discover how easy it is to join the online trend in education and broaden your market of potential students. As a partner Gatlin directs students to you. Turnkey curriculums range from health care to hospitality and even skilled trades. Click here for more information or email: turnkeysolutions@gatlineducation.com 

 

INCREASE PROFITABILITY.

 

Plan for more classes, not bigger ones. Discover how to operate at higher levels of quality and efficiency.

 

Feeling the Impact of the Student Lending Crisis? Alternative Financing – Now’s the Time to Know Your Options.  Tighter student loan requirements and other private lending issues can cause schools to turn students away. Here are 10 advantages to partnering with financing professionals. www.tfccredit.com/news/Partnership%20advantages.pdf. Learn more about alternative student financing options. sfsa@tfccredit.com  
 

Tax and Financial Planning Are Essential When Running a Career School. You’ll want to know all your options, opportunities, and challenges when evaluating growth opportunities, current financial positions, tax planning, budgeting, audits and other regulatory requirements. Choose a firm that offers it all. barry@glasser-cpa.com
 

Turn Your Collections Into Dollars$.  Plan to generate immediate revenue to your net profits. Sell your charged-off student loans. You’ll want a company that has customer-friendly debt buyers. Get information about a firm that buys charged-off accounts that have been through your collection process. cfridken@rjmacq.com
 

Want New Financing Strategies to Fund Your Growth Plans? Are you finalizing your 2008 growth plans?  Financial strategies and resources need to be part of the planning. Find out how to prepare and present your plan to increase your probability for success. dmg@pathpartnersllc.com 

 

                   ENSURE STUDENT SATISFACTION AND SUCCESS.

 

Find ways to “make deposits” into your students’ emotional bank accounts. Structure your school so students have amazing experiences. They’ll tell their friends and family.

 

Are You Receiving Your No-fee Healthcare Educator Publication?   This newsletter is geared to owners of allied health schools. Get 3 no-fee issues using SFSA code. Find out how to  gain a competitive edge plus increase placement and admissions when your grads pass national certification exams offered by NHANOW.  Learn how certification impacts your placement, admissions, and employer relations. sfsa@NHANOW.com 

 

Build a Successful Career Services Department Regardless of Size. You can have a Great Placement department even if your staff and budget are limited. There are companies that offer a huge variety of support materials for use by students, grads, instructors, and to build a placement department that gets results. For no-charge catalog: www.jist.com/shop/web/catalogs. For more information: bnewborn@jist.com

 

Guide Your Students to the Right Job. You are measured by your placement rates. Is your career services department assisting students successfully?  There are NO FEE online ways to post and manage resumes on multiple job boards. Students can also get assistance in their job search, resume writing, interviewing, and salary negotiations. You get placement results.  Find out how to link to www.gadball.com  sfsa@datafrenzy.com 

 

Take the Hassle Out of Housing. Campus housing experts can help you increase admissions numbers by enrolling students who live at a distance from your school. Students will temporarily move to schools with really unique programs. Find out about on or off-campus housing customized to meet your needs. thorning@housingservices.com 

 

MAXIMIZE YOUR RETURNS.

 

A strong infrastructure and operational base will save you money and time.
 

Are “people problems” plaguing your school?  Want to see some incredible sample reports about employee performance indicators? www.munosummers.com/samples.htm   Assessments are an amazing tool to use to hire and motivate your staff, reduce employee turnover and enhance the skills and abilities of people who have been with you a long time. You can keep doing the same old thing or find out why assessments are a unique way to solve your staffing problems.  For details: sfsa@munosummers.com

 

Benefit from a Computerized Management System with Just the Internet.  Find out about  STARS modules to help you manage student records, registration, track student progress, placement, finances, and more. You’ll soon by saying - "STARS is one of the most user friendly systems I have ever used and the tech support is just out of this world. I dreaded converting to a new system, but Training Masters took the fear out of the change.”  Get details on no-fee web demonstrations. Ask for an invite to the next demo. sfsa@trainingmasters.com  

 

Want to Keep Scrub Sets Affordable for Students? Knight Education offers easy-care scrub sets in stock from  size XS to 6X in multiple colors.  Ask about the embroidered logo option so your school name gets seen throughout town. Scrubs are available for all Allied Health programs including Dental Assisting, Respiratory Therapy, Surgical Tech, Pharmacy Tech, Massage Therapy, Nursing, and Medical Assisting. 2jennifer@knightonline.com

 

Use CPAs Who Deliver the Audit Services You Need. This expanded practice has increased the career school experts available to you . When it comes to accountants you’ll want a firm that knows Career School Audit and Compliance Requirements. Find out the benefits to you with a no-charge consultation. Audit Seminars May 5 – 7 in Chicago and June 2-4 in Atlanta. sfsa@lazarddana.com 

 

Need Assistance with Title IV Approval Applications?  New to the USDE approval process?  No need to go it alone. Ask specialists for assistance with completing the application and dealing with all the issues. Receive a R2T4 policy that you’ll need. Your financial aid director may not have all the answers? Find out the importance of using experts when it comes to financial aid and Title IV management. sfsa@gotodja.com

 

One-Stop Shopping for  Your Medical Supplies Orders.  Benefit from one-stop shopping, streamline your ordering, and reduce invoicing and staff time. For a 10% discount  on your next order use Code GOLD08-00462 when you check out. You’ll also get no-charge shipping on orders over $75.00! Gbrauchie@medline.com 

 

Knowing Employment Laws is Vital, Especially if your schools are located in different states! Are you prepared if there is an employee complaint? It’s amazing the potential risks that a school can encounter starting from when you hire faculty or staff to when employment ends.  Find out what you don’t know, how to head off risks, and how easy it is to outsource your human resources. rbrenner@oasisadvantage.com 

 

Managing Leads and Looking for Lost Documents is Very Expensive.  Discover software that manages leads, student records, and more. Your staff doesn’t have to spend hours looking for files and going through piles of papers. Take a look at the NO FEE on-line demo. sfsa@cerpm.com 

 

Default Prevention Can be Simplified.  There’s default prevention web software that allows access to key information with just a few key strokes. Ask about a simplified desktop “Cohort Calculator™” It’s the best way to project cohort rates plus track grace and delinquent borrowers, pending deferment and forbearance applications, and skip tracing requirements. Keep up-to-date with a no free newsletter. www.horizoned.com/Newsletter.html    sfsa@horizoned.com 

 

Manage Your Records the Right Way. School Management Software can be the right answer to paperwork and student record management nightmares. You can create your own software but why – when there is a company that offers easy-to-use software and a customer-service staff to ensure successful set up, training, and support. sfsa@diamondd.biz 

 

Train Employees To Retain Employees. Create a great school environment by keeping your faculty and staff trained and up-to-date.  Training says you value their efforts and are willing to provide the tools for them to be successful. Not sure? Try no-charge training webinars and tutorials. sfsa@maxknowledge.com 

 

STAFFING SERVICES

  • Looking for director-level positions that pay up to $225,000?  Ask for a list of high-level openings throughout the U.S. and to receive staffing updates.
  • We assist school owners and investors to locate “superstar” candidates to fill your director-level and corporate positions.
  • We provide “interim” presidents if you are new to the career school sector or want to give boost development of your school.

susan@susanfschulz.com

SCHOOLS FOR SALE.

 

Accredited Title IV Approved Cosmetology Schools, Ohio.
Proven successful cosmetology school with two campuses  and strong presence in the community for over 30 years.  Ability to add branches. Sound policies and  procedures allow operation on a lean staff.

Ask for Confidentiality Agreement # 1080 for more information.

 

Licensed Allied Health School with Over 10 Popular Programs, Florida

Variety of programs plus 8 continuing education courses and is approved as nursing assistant licensing test site. Bi-lingual campus located on highly trafficked thoroughfare. $75,000 worth of new equipment, furnishings, and fixtures. Poised for accreditation. Turnkey.

Ask for Confidentiality Agreement # 1081 for more information.

 

susan@susanfschulz.com

ABOUT US

 

We have been consultants to career school and college decision makers for over 14 years. Our staff assists with licensing and accreditation, school development services, director-level recruitment, and school divesting and acquisition. Our clients are located throughout the U.S. and abroad.

OFFERINGS and OPPORTUNITIES

See Us

NASASPS Annual Conference: April 27 – 30, Park City, Utah

Career College Association Exhibitor: June 25, 26, 27, Las Vegas

Florida Association of Private Career Schools & Colleges: Fort Lauderdale, July 23-25

 

Staffing Assistance
susan@susanfschulz.com
 

New School, Licensing, Accreditation, and Compliance Assistance
Licensing or accreditation analysis

To Contact us: susan@susanfschulz.com